Portfolio Highlights
Here’s a glimpse of the businesses that embody our approach to vision, execution, and measurable growth.
UrbanFit Apparel – Consumer Lifestyle
- Role: Lead Investor + Brand Strategy Advisor
- Impact: Repositioned marketing story, connected to Series A investor; achieved 5× revenue growth in 12 months.
BrightSeed Foods – Health & Wellness
- Role: Connector + Marketing Pivot Strategist
- Impact: Guided product re-branding and introduced to capital partner; expanded into 3 new international markets within 18 months.
NovaPay – FinTech Platform
- Role: VC Connector + Growth Mentor
- Impact: Secured partnership with Summit Capital; unlocked new product lines and global customer base.
CasaVerde Living – Sustainable Home Goods
- Role: Co-Investor + Retail Channel Strategist
- Impact: Helped scale from boutique brand to national retail distribution in 200+ stores.
FreshBloom Skincare – D2C Beauty
- Role: Strategic Advisor + Paid Media Strategy
- Impact: Doubled online conversions in 6 months; acquired by a global beauty group in 2024.
Interactive Impact Map
Explore how brands, capital partners, and strategic advisors connect across the ecosystem.
Our Impact Map visualizes the flow of funding, growth milestones, and collaborations that fuel these businesses.
My Investment Thesis
“I invest in brands with architectural integrity and marketing soul.”
I approach investing much like my early background in architecture — focusing on strong foundations, structure, and scalability. But a structure alone doesn’t inspire customers; that’s where storytelling and brand soul come in.
I believe that:
- Great brands are built like great buildings: with intention, design, and a clear blueprint for growth.
- Capital must come with guidance: money alone can’t fix broken positioning or weak leadership.
- Narrative drives valuation: brands that connect emotionally with customers attract stronger partners and command premium value.
By merging strategic capital with brand-driven marketing, I aim to scale businesses that are both profitable and impactful.
Success Stories
Real change happens when the right partners meet at the right time.
Here are three stories that capture the results of those connections:
UrbanFit Apparel – From Struggling Start-up to National Player
The Challenge: UrbanFit had strong product-market fit but couldn’t secure the funding to expand production.
My Role: Introduced them to a strategic VC partner and overhauled their brand story to appeal to lifestyle investors.
Outcome: Closed a $5M Series A, optimized marketing spend, and scaled to 5× revenue growth within a year.
BrightSeed Foods – Unlocking Global Markets
The Challenge: Needed to reposition its healthy snacks for a broader market and finance expansion abroad.
My Role: Helped re-brand, refined investor pitch, and facilitated introductions to two venture partners.
Outcome: Launched into 3 new countries, increased market share by 40% in 18 months.
NovaPay – Scaling with Strategic Capital
The Challenge: A fast-growing fintech needing global partners to support regulatory and technical challenges.
My Role: Matched them with Summit Capital and mentored the leadership team on brand strategy.
Outcome: Expanded their customer base internationally and launched two new revenue-generating product lines.